Google Instant is a new feature for search that displays suggestions as you type.  In other words, it acts like “predictive search” that changes with each letter you enter in the search box. It is similar to Google Trends, in that it is based on search phrase popularity.  If you’re confused, this short video will make things more clear.

Google Instant (or Google Suggest) is now the best keyword research tool to start with.  It provides insights into the search terms people have been entering into Google. In addition to the text on your page, do not neglect your images and videos when optimizing for search.

Algorithms have dictated SEO results to date, but now it appears that user behavior may influence the future course of the Search Industry.  This makes Search Engine Marketing (SEM) more important than ever before.

SEO Tip!

If you are optimizing your website for a particular keyword phrase (and you should be), type that phrase slowly in the Google search box and watch the results appear as you type.  This will give you some insight as to what people are searching for relating to your keywords.

The SEO & Social Media Marketing Guide will help you capitalize on ‘Local Search‘ and show you how to maximize results for ‘Google Instant‘ and your most important keyword phrases. In plain English, using the information in this book will make your phone ring – and add prospects to your list.

Read more...